Customer Service Automation

Response Times from 4 Hours to Under 2 Minutes

Hiring enough support staff is expensive. Automation that feels robotic damages your brand. The sweet spot is AI that handles the repetitive 80% — common questions, ticket routing, order status — while escalating complex issues to humans. UK SMEs using this approach save £36,000+ in staffing costs with 35% higher satisfaction scores.

Customer Service Automation — automated routing hub distributing requests across resolution tracks

You're Choosing Between Expensive Staff and Bad Customer Experience

Customer service is a cost centre that directly impacts revenue. Slow responses lose customers. Bad automation loses trust. But hiring a full-time support team at £25,000-35,000 per person isn't viable for most SMEs.

AI chatbots fail with complex queries — they depend on predefined responses and lack human judgement. When customers dealing with serious problems receive canned sympathy, it feels hollow and erodes trust.

The solution isn't full automation or full human — it's intelligent routing. AI handles common questions, status checks, and simple requests instantly. Complex or emotional issues go to humans with full context. Response times drop. Satisfaction rises. Costs fall.

What You Get

Customer Service Automation — customer service performance dashboard with response time and satisfaction metrics

AI-Powered Chatbot

Conversational AI that handles common questions, product enquiries, and order status checks — 24/7, no waiting.

Intelligent Ticket Routing

Incoming tickets automatically categorised, prioritised, and routed to the right team member based on content analysis.

FAQ Automation

AI-generated responses to frequently asked questions, pulling from your knowledge base and product data.

WhatsApp Integration

Automated responses and routing via WhatsApp Business API — meet customers where they already are.

Human Escalation

Complex, emotional, or VIP enquiries automatically escalated to human agents with full conversation context.

Performance Analytics

Response times, resolution rates, customer satisfaction scores, and cost-per-ticket tracking.

How It Works

1

Support Audit

I analyse your current support volume, common questions, response times, and costs.

2

Knowledge Base Setup

Your FAQs, policies, and product information structured for AI consumption.

3

Bot Configuration

Chatbot trained on your data, configured for your channels, with escalation rules defined.

4

Launch & Optimise

Phased launch with monitoring. Responses refined based on real customer interactions.

Three Ways to Work Together

Managed — I Run It for You

I handle everything. Systems configured, maintained, and operated on your behalf. You receive the output. Predictable monthly cost, no hiring, no training.

Book a Call →

Buy — Own the System

Purchase the automation system and run it in-house. Full documentation, training, and handover. One-time cost, full ownership, no lock-in.

Get a Quote →

Bespoke — Built to Your Spec

Need something specific? I build custom systems to your exact requirements. Your specification, your workflow, your rules.

Discuss Requirements →

Frequently Asked Questions

Will customers know they're talking to a bot?

Yes — transparency is important for trust. The bot identifies itself, handles what it can, and escalates gracefully when human help is needed.

What channels do you support?

Website chat, WhatsApp, email, and Facebook Messenger. Additional channels available on request.

How do you train the AI on our products?

I ingest your product data, FAQs, support history, and policies. The AI learns from your actual business, not generic templates.

What happens outside business hours?

The AI handles common queries 24/7. Complex issues are queued for human response with acknowledgement and estimated response time.

What does this cost?

From £1,500 setup + £50-150/month per channel. Scales with volume and complexity.

How quickly can we launch?

Basic setup in 2 weeks. Full multi-channel deployment in 3-4 weeks.

Ready to Automate?

Book a 15-minute call. I'll ask about your current workflow, recommend a starting point, and show you exactly what the system can do for your specific situation.

Still have questions? Get in touch